On Friday, August 30th, the MTI office will close at 1 PM ET for the Labor Day holiday weekend and remain closed through Monday, September 2nd. Office operations will resume on Tuesday, September 3rd.
Marketing Partnerships
NBC/UNIVERSAL
NBC/Universal: Peter Pan Live!
Web ads, social promotion, printed posters for mail and conferences, email campaign.
NBC/Universal: Smash TV series promotion
Web ads, social promotion, printed posters for mail and conferences, email campaign and live event presence at Junior Theater Festival.
NBC/Universal: Buddy’s Musical Christmas
Web ads, email campaign.
NBC/Universal: Les Misérables Motion Picture Promotion
Interactive sweepstakes, web ads, social promotion, printed posters for mail and conferences, email campaign and special opening weekend events for customers.
NBC/Universal: Pitch Perfect Motion Picture Interactive Sweepstakes Promotion
Web ads, social promotion, email campaign.
WALT DISNEY STUDIOS
Walt Disney Studios: Into the Woods Motion Picture “Sing Your Way Into the Woods” Contest for Opening Weekend Promotion
Creation of concept for music video contest judged by Stephen Sondheim and James Lapine, web ads, social promotion, printed posters for mail and conferences, email campaign and special opening weekend events for customers.
Walt Disney Studios: Into the Woods Motion Picture Home Release Promotion
Web ads, social promotion, printed posters for mail and conferences, email campaign.
SONY PICTURES ENTERTAINMENT
Sony Pictures Entertainment: RENT Motion Picture Opening Weekend Promotion
Web ads, printed posters for mail and conferences, email campaign.
Sony Pictures Entertainment: Annie Motion Picture Opening Weekend Promotion
Web ads, social promotion, email campaign.
NEW LINE CINEMA
New Line Cinema: Hairspray Motion Picture Opening Weekend Promotion
Creation of microsite with licensing specials and games.
DREAMWORKS SKG
Dreamworks SKG: Sweeney Todd Opening Weekend Promotion
Print and email campaign tied to high school and community theatre conferences.
Dreamworks SKG: Shrek the Musical Broadway DVD Launch Promotion
Print and email campaign tied, web ads, inclusion of DVD in all Shrek
LUCKY MONKEY PICTURES
Lucky Monkey Pictures: The Last Five Years Motion Picture On Demand Release Promotion
Social media, print and email campaign, web ads.
MACY’S
Macy's: Yes, Virginia the Musical Campaign Launch Promotion
Editorial, social media, print and email campaign, web ads to introduce a free musical for performance by elementary schools.
BROADWAY AND NATIONAL TOURS
PIppin - National Tour
Targeted email campaigns with special ticket offers for MTI customers.
Spring Awakening - Broadway Revival
Targeted email campaigns with special ticket offers for MTI customers.
Les Misérables - Broadway Revival
Targeted email campaigns with special ticket offers for MTI customers.
RANDOM HOUSE KIDS
Random House Kids: Phantom Tollbooth 50th Anniversary Annotated Edition Promotion
Social media, email and print campaigns.
Random House Kids: Junie B. Jones Rebrand Promotion
Social media, email and print campaigns.
Random House Kids: Magic Tree House Book Series Cross Promotions
Social media, email and print campaigns.
HBO
HBO: Six By Sondheim Home Release Promotion
Print and email campaign.